
How can CRM improve your customer relations?
Introduction A high-performance call centre relies on a central tool: CRM (Customer Relationship Management). Properly integrated, it transforms your customer relationships and makes the work of your agents easier. 1️⃣ Centralising information With a CRM, all your customer data is grouped together: ✔ Call history ✔ Emails sent ✔ Orders and complaints At Gate Prospector, every...